EDL Featured in Manufacturing Business Technology Magazine

Chicago, IL– March 6, 2006 - EDL, a business-to-business consulting firm, is featured in the March 2006 issue of Manufacturing Business Technology magazine. Bill Loumpouridis, CEO of EDL, is quoted extensively throughout the piece.

The article, Midsize Manufacturers Reengage with Online Sales; Benefit from Customer Context, explains the value gained by combining the eCommerce online user experience with the supporting functionality available through a CRM system. By doing this companies can gain a better understanding of channel partner performance, improve lead distribution and quality, better prioritize marketing spending and heighten customer visibility. The article reiterates the point of view expressed in the recent EDL white paper, Integrated Commerce: A Blended Approach to B2B eCommerce and CRM.

“We are working with many smart manufacturing companies that are embracing what we call ‘integrated commerce,’” said Loumpouridis. “It’s now possible to quickly integrate best-of-breed systems that employ CRM technologies such as salesforce.com with leading eCommerce fulfillment and distribution systems. The results are compelling in terms of both profitability and improved customer and channel satisfaction.”

Manufacturing Business Technology offers access to its articles online at www.mbtmag.com. The EDL white paper, Integrated Commerce: A Blended Approach to B2B eCommerce and CRM, is available upon request. Please provide EDL with your contact information to secure delivery.

About EDL Consulting
EDL is a business-to-business consulting firm focused on technology-enabled business process optimization. Through the intelligent integration of internet commerce applications, operational support systems, mobile workforce solutions and proven methods, EDL helps mid-market companies compete in the global market. EDL’s integrated B2B solutions optimize customer, supplier and stakeholder collaboration, rewarding clients with increased growth from retained customers and a steady stream of new business. For more information, visit www.edlconsulting.com.